Users will soon have a fresh option that enables them to reduce the volume of AI-created content appearing in their timelines. This step comes as the company disclosed that it currently hosts over 1 billion AI-generated clips.
Pilot Phase and Launch
This change is being tested over the next few weeks before a widespread rollout. This shift comes amid a rise in content created by AI, driven by new video-generation tools.
AI Proliferation Online
Recent reports that almost one in 10 of the most rapidly expanding video streams on another major platform primarily display content made by AI. A large amount of this output is classified as “AI slop”, a term for substandard, mass-produced content that is often nonsensical or dreamlike.
Our research shows that numerous viewers enjoy content created using AI tools, including digital art to informative clips, and we aim to provide users the ability to see more or less of that, based on their own choices,” stated a spokesperson.
Volume and Proportions
The platform shared that there are now over a billion videos on its service identified as AI-generated. In total, over 100 mn pieces of content are added to the service each day, making clips made by AI a minor percentage of its overall inventory.
How to Adjust Settings
Users will be in a position to reduce or increase the level of AI content they watch by using the “manage topic” setting in the platform and picking “AI-generated content”. Further subjects that are already be modified under the filter cover politics, clothing, aesthetics, and dance.
Platform Guidelines
TikTok’s rules mandate creators to label convincing artificially created content, and it bans dangerous AI impersonations of public figures or crisis events. Any believable AI-generated clip that is not labeled can be taken down under its user guidelines.
Additionally, the platform will henceforth add an AI-generated tag to content produced via its built-in AI features, or identified by an cross-platform project for identifying content made by AI. This action is aimed to help prevent users from seeking to bypass the tagging system.
AI Literacy Programs
The company is furthermore introducing a $2 million awareness program for experts and organizations to develop educational content about using AI responsibly. This program will support charitable organizations dedicated to educating coding and technology.
Moderation Strategy
TikTok has supported its content review process, during discussion over intentions to cut jobs for hundreds of review team members in Britain. The company is planning to eliminate 439 jobs in its user protection department in London, with trade unions and online safety experts raising concerns that people are being substituted by automated systems.
A company official clarified that staff-based oversight would still have a role, but artificial intelligence can protect employees by eliminating the most harmful content before it has to be seen by staff. TikTok reported a notable drop in shocking and graphic content reviewed by safety staff over the previous year due to reliance on its machine learning processes.
It is vital to balance humans and technology to maintain a secure environment,” the executive stated. “We’ll have humans as involved in the system, but we further consider it’s very important to reduce exposure to harmful content as swiftly, which is the area in which a extensive automated help is making a difference work at speed.”
